Posts Tagged ‘Tania de Jong’

Baroness Susan Greenfield, Creative Innovation 2012, Mind, Consciousness, Working Life and is 100 the New 70?

Saturday, November 24th, 2012

Baroness Susan Greenfield, renowned British scientist and broadcaster, will be a keynote speaker at Australia’s cutting edge Creative Innovation Conference in Melbourne this week. According to the Weekend Australian, the baroness has come to Australia especially for the conference, in partnership with Melbourne University’s Neuroscience Institute, and her work in mind and consciousness, and most recently how technology impacts on brain development, will provide a challenging and thought provoking perspective at the conference that has quickly become a leading forum in Australian and international thought leadership.

Susan Greenfield’s work encompasses neuroscience, psychology and philosophy, and her observations and enquiries have wide-ranging social, scientific and technological ramifications. Her research into consciousness and how it is affected by cognitive degenerating diseases like Alzheimer’s and Parkinson’s, leads to considerations about what consciousness is, and how society might be affected by longer and more productive lives if these diseases can be understood and conquered. Recently, she has been turning her attention to the possible effects of technology and social media on brain development, human culture and social functioning.

With increased understanding of, and defences against, aging diseases of the brain, the working life of human beings could well be extended, especially as science and medicine continue to increase human health and fitness, leading to longer life expectancy as well.

In the Weekend Australian article, in answer to the question, “Will 100 be the new 70?”, Greenfield says, “Yes, and the question then becomes: what are we going to do with the second 50 years of life? We should be re-thinking old age in positive ways, rather than just killing time with golf and Sudoko.”

So if 100 becomes the new 70, as a society we need to be ready to view age differently, and to find effective ways of maximizing and applying the wealth of knowledge and experience that will become a huge social resource if people can live longer and have a longer intellectually and physically useful and productive life. And this clearly has huge ramifications for how we view the workforce and think about our career spans and older workers and what they might and could provide. It has far-reaching effect for all of us.

This kind of thought-provoking research and discussion is the hallmark of the Creative Innovation Conference, now in it’s third year. The brain-child of Melbourne’s Tania de Jong, and sponsored by the Commonwealth Bank, the conference brings together intellectuals, business leaders and innovators from around the world and provides an opportunity to meet, challenge, think and envisage the way the future is shaped.

Creative Innovation 2012 will be held at the Sofitel in Melbourne from 28th – 30th November, where Baroness Greenfield will be joined by a host of international and local speakers including CSIRO’s Dr. Megan Clark, and UCLA strategist, Professor Richard Rumelt.

As it has before in it’s short and influential history, Creative Innovation 2012 promises to provide challenge, insight, debate and inspiration and we very glad to be a part of it.


You can read our Creativity Psych Report for the conference here, or on the conference websiteor find a summary in the Conference Program


Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

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Creative Innovation 2011 Conference: Creativity, Innovation & Business

Saturday, November 26th, 2011

The innaugural Creative Innovation Conference was described last year by Micenet Australia Magazine as “The Best Conference Ever”. Last week I, and two of my associates, attended Creative Innovation 2011 and I can un-ashamedly say that the 2011 version was indeed the best conference ever.

Creative Innovation 2011 brought together world-leading thinkers in the areas of innovation, business, cognitive thinking, invention, philosophy, creativity, and strategic and organisational planning and development.

Never before have I attended a conference where I was never bored, where the mix of speakers was varied yet related, where the timing was seamless, punchy and perfect, where entertainment was not simply distraction but was meaningfully woven into the fabric of the conference itself, where the venue was stylish and pleasant and not overwhelming or tacky, and where the conference participants were genuinely enlivened, challenged and clearly felt a real sense of connection to the ideas, the speakers and each other.

World famous thought leaders and thinkers like Dr Edward de Bono, Professor Daniel DennettRaymond Kurzweil and Brendan Boyle rubbed shoulders with each other and the conference participants. Major names in Australian business, like Steve Vamos, Non Executive Director at Telstra, Pip Marlow, Managing Director at  Microsoft AustraliaSimon McKeon, Chairman of Maquarie Group (Melbourne) and CSIRO and 2011 Australian of the Year, and Michael Rennie, Managing Partner of McKinsey and Company presented stream-lined, engaging addresses full of life and applicable, sensible, practical advice and thought-provoking ideas. Gifted and inspired young thinkers and problem solvers like Victor Finkel and Tan Le brought not only new ideas and ways of seeing, but hope, inspiration and light.

Ci2011 was sponsored by the crème de la crème of Australian business: ANZ was the major sponsor, supported by GE, The Financial Review Group, Telstra, Deloitte, and many others, as well as the Victorian State Government and many Australian universities including Deakin, La Trobe, The University of Melbourne and Swinburne.

We were honoured to have played a role in the conference too, by using the me2 Creativity Diagnosis to assess the creativity of applicants for the conference scholarship program, an inspired innovation which allows for 10 people to not only attend, but to pitch their ideas for change & innovation in 60 second presentations interspersed throughout the conference. Our study revealed a number of interesting characteristics about the creative make-up of the 2011 scholarship applicants and their creative style, and helps to identify the various traits that indicate creative out-put and approach, and it would be interesting indeed to compare the results of the 2011 group with applicants in other years. (A summary of the report appears on pages 18 & 19 of the conference program, and the full report is on the Ci2011 website.)

Creative Innovation is the brain-child of Melbourne soprano and social entrepreneur, Tania de Jong AM, who, with the help of her stellar team from Creative Universe and Creativity Australia, and backed-up by the organisational support of Baldwin Consulting (for whom nothing was too much trouble) managed to change the medium of a conference presentation into something much more like an art-piece. The end result was well envisioned, beautifully orchestrated and delivered, and had charm, meaning and provided every participant with considerable food for thought and spirit.

There is much more I could say about this astonishing event, like the way MC Michael Pope managed to keep it running smoothly, effortlessly and with great aplomb and wit, like the brilliance of the young performers such as Stefan Cassomenos and Andrew Suttar or the grace, wisdom and palpable kindliness of the trio of luminary Conference Ambassadors and chairs Hugh Morgan, Sir Gustav Nossal and Professor Alan Fels, but I’m running out of space.

To find out more (and there is much more!) I highly recommend you visit the conference website, and do everything you can to be there next year!

This was not the sort of conference that inspires you on the day but quickly leaves you. This is the kind of event that stays with you like good theatre or an outstanding concert: it touches you and changes you, and you feel its effect permanently.

I didn’t know a conference could effect me like an artwork, which is the point: leading businesses like ANZ, thinkers like de Bono and artists like Tania de Jong understand that creativity is the spark that ignites all future development, innovation and inspiration.

The vision, organisation and delivery of the Creative Innovation Conference, begun as an idea over drinks, shows how creativity and business so easily comes together. All really successful outcomes take an inspired idea and build on it with commitment, planning and thorough organisation, to produce the delivery of an ultimate result that is greater than the sum of it’s parts. It’s true of business, innovation, art, sport and all successful human endeavour.

Creativity is what takes us to the future, and unites us. Creative Innovation 2011 proved that.

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.