Posts Tagged ‘workplace assessment’

Psych Tests & What They’re For

Sunday, September 2nd, 2012

The main reason we write this blog is to help bridge the gap between the general world of work, and the more technical subject of psychometric assessment for the workplace. While our psychology practice specialises in providing psychometric testing, our underlying commitment is to helping everyone achieve career and life satisfaction through good job fit.

For individuals, if you do what you like to do and what you are good at, then you can live a happier and more fulfilled life. For organisations and employers, if you find the right staff, you can maximize efficiency, engagement, culture fit and teamwork.

Psychometric assessment used well is a very useful tool to help achieve this.

Everyone understands the general concepts of work and what it’s for: we go to work to earn income, to provide product and services to the general community and we keep the economy turning over. But psychometrics, on the other hand, can seem more mysterious. Despite a growing use of psychometric assessment in the workplace, to the extent that these days most people will have been psych tested for an employment role at some time in their career, how psych testing works is not so generally well understood.

Essentially, there are two kinds of psych tests for the workplace: Ability (or Aptitude) and Personality assessments. In simple terms, Ability assessments tell us if a person can do a given job, and Personality assessments tell us how a person will do the job.

Even though there seem to be hundreds of psych tests for the workplace available (and of various usefulness and validity), which all make different claims for our attention, in the end, the important thing to know is that they assess personality and ability. And that makes things more straightforward to understand.

The other thing to understand is that psychometric assessments are simply a statistical analysis of data that is provided by the person who attempts the assessment. They are not magic, they can’t read minds, and they are not designed to trick you (although they do have measures built in to tell if someone is cheating). By asking a respondent to answer a number of questions, the answers can then be put together statistically to give a result. This result then provides a picture for the candidate and the employer.

Psychometric assessment should never be used in isolation, but always as part of a recruitment or selection process, or for staff development down the track. Psychometric assessment provides an objective measure that fits into and integrates with a wider Human Resources process that includes interviews, resume and reference checks.

Some psych tests are better and more credible than others, just as some psychometric providers are more expert, knowledgeable and helpful than others, but what all psych tests have in common is that they statistically use answers to questions given by a respondent to provide an overview or picture.

In the end, psychometric assessment is used in the workplace because it provides an objective and cost-effective way (since it can save a lot of time and effort) to help employers make decisions about their staff. And for individuals, it can help us understand more about ourselves, and the way we work.

Work is essential to adult life, and the more fulfilling it is, the more balanced and satisfying our lives can be. In Human Resources and the world of work, psychometric assessments can have an important role in achieving good job fit and ultimately that means work-life balance.

 

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl and his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

Human Resources & Innovation

Thursday, August 2nd, 2012

Innovation and Creativity articles dominate the July issue of HR Monthly, the official magazine of AHRI, Australia’s peak Human Resources body.

Like businesses and organisations the world over, who are increasingly recognising that innovation and creativity allow them to stay afloat and even get ahead of the game in a world changed by difficult and volatile global economic forces, HR Monthly asks how creative thinking and innovative practices are relevant and can be integrated into Human Resources.

Janine Mace begins her Switched On article with, “ It’s a war out there as companies battle to just keep up, let alone get ahead of the game … and innovation is increasingly being touted as essential for an organisation’s success.”

Mace interviewed innovation think-tank Hargraves Institute’s CEO Allan Ryan, Queensland University of Technology’s Dr. Judy Matthews, and Coca-Cola’s Derek O’Donnell to discover how they believe innovation is an essential ingredient in the success of all organisations, particularly those which will grow and flourish into the future. All three experts refer to studies and programs in place that identify the importance of innovation, and all believe that Human Resources has an important part to play in innovation.

Mace says, “Given the close ties between internal culture and innovation, it is unsurprising HR is viewed as a significant player in this area – both at the strategic and practical level.”

This understanding of the practical role HR can play in innovation is echoed in both By Design, in which Brad Howarth considers how organisations need to re-think the way they manage, engage with and develop their staff because “recession may just mean a new opportunity to rethink your workforce”, and in Core Values in which Jacqueline Blondell talks about creativity, innovation and good education with Apple’s co-founder, Steve Wozniak.

To some extent so far, Australia has been sheltered from the more severe effects of the Global Economic Crisis, but as time goes on, even in Australia the economy seems to be flat, and it’s clear that we need to play the long game. That means that permanent changes need to be made.

Individuals and organisations need to hone their creativity in order to survive, and apply it to innovation, adaptability, problem-solving, team-work and leadership. It’s about playing smart, being lean and mean, rolling with the punches and seeing and exploiting opportunities.

And as the world takes on inevitable on-going challenges, Human Resources not only can’t afford to ignore the importance of creativity and innovation, but has a crucial role to play in helping smooth the way.

Human Resources is about people, and people need to be adaptive to survive.  By understanding how to find staff who are creative, and recognising, understanding and developing the creativity styles of the people they already have, HR can play a leading part in going forward into a world of increased skill, adaptability and creative problem solving and understanding.

And organisational success.

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on the heading to leave a comment. More posts below.

Related posts:

The Secret Ingredient of Creativity

How to Spot an Original Thinker

Creative Innovation 2011 Conference

A Room With a View (Creativity in the Workplace)

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

Who Are You? “Know Thyself”

Friday, March 2nd, 2012

Since ancient times, when Know Thyself was inscribed in the Temple of Apollo at Delphi, people have known that it is important to understand as much as we can about ourselves.  For years, philosophers, psychologists and ordinary people have asked themselves, “Who am I?”

It’s an important question, because the more you know about yourself, the more you understand what makes you happy, what sort of things you are good at, what paths in life you can take, what work you should choose to do and how you fit into the rest of the world.

Psychometrics is a branch of Psychology which aims to help answer the question, “Who Are You?”. Psychometrics does this by asking a person a number of questions and then statistically collating the answers so that a clear and accurate picture is produced. Some people know who they are, what their abilities and values are and what careers they are good at and that make them feel satisfied and fulfilled. But most of us are not so clear.

By completing psychometric tests and assessments, we can find out a lot about ourselves, including what sort of personality we have, how we like to learn, what our strengths and weaknesses, what kind of jobs we are likely to succeed in, and how we like to interact with other people.

Psychometrics can be used in a variety of ways and for many reasons: clinical practitioners use psychometrics to diagnose various conditions and disorders, employers often use psychometrics to help select candidates for job roles or to develop their staff, psychometrics can be used to diagnose creativity and increase innovation, or for career guidance, and psychometrics is even used by dating agencies to match potential “soul mates”!

If we know who we are and how we like to work, we can make better decisions, better life and work choices and live happier, more productive and satisfied lives.

 

 Watch Video: Who Are You? The Who

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

Related Posts:

Keep Psychometric Assessment Scientific

More “Style” than Substance

Psychometric Juggernaut: SHL & Previsor Merge

Cheating on Psych Tests

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

Play to Your Strengths

Saturday, February 18th, 2012

When I was a child growing up in the middle suburbs of Sydney, every household seemed to religiously read The Australian Women’s Weekly. It was a cultural and social mainstay: both a barometer and a bible.

One of the main things I learned from the Women’s Weekly is to play to your strengths. Over and over again, and in various ways, The Weekly published articles about how to emphasize your good points and disguise or compensate for your bad ones. (What shape is your face? How do you disguise a pear-shaped body? How do you make narrow shoulders look wider? What is your best colour?) From these articles I grew up learning how to look for my good features and compensate for the ones I didn’t like so much.

Though the lesson was generally intended to apply to your appearance, the regularity of these articles over many years became deeply entrenched in me, and I expect all the other young readers, and it soon became such second nature that it wasn’t hard to apply the principle to my whole life, not just to the way I looked.

I came to understand that the same principles are taught in sportbusiness, advertising, graphic art, leadership and coaching, and that they apply to every area of successful life management. In graphic art for instance, we are taught to quickly grab the attention of the viewer and convey the message instantly and effectively, and you need to understand the best points of something to be able to do that. In sport, we play our best players and team combination, put them in the right positions for their talents, teach them to compensate for each others flaws, and we understand to “never change a winning team”.

Yesterday, our Genesys Australia team examined our creativity & problem-solving profile. We have assessed many other teams and groups recently, and we decided it was time we “put our money where our mouth is” and looked at our selves.

Looking at our collective strengths and weaknesses, and examining how these fit with our aims, practice and style as an organization, I was reminded of the Women’s Weekly and it’s lesson to know yourself, and I was extremely gratified to have the opportunity to see how we all looked as a team and to see where our strengths and weaknesses lie.

We combined our individual results from the me2 Diagnostic, and examined our team in terms of the dimensions, which include idea generation, personality, motivation and confidence. We charted these on graphs, so that we could clearly see how we all fit together.

Our over-all score is well above average, which is reassuring in a post GFC world, where organizations need to be ready to constantly change and adapt.  As a group, we are high on fluency, idea generation and confidence in sharing ideas. We performed well on achievement and incubating ideas, and can see how we can increase these areas further. Though still in the average range, our lower score was in competiveness, which, after some discussion, we believe is consistent with our strong service-based ethic to help our clients solve their problems. It also reflects that we are both a psychology practice and a very cohesive collaborative team whose members work closely and well together. But we will keep our eye on this – perhaps we need to develop ourselves a bit more in this area and we will introduce some exercises and measures to help us.

The graphs showed a very creative team that has many healthy elements of diversity, and yes, strengths and weaknesses.

By understanding your strengths you can obviously use them to your best advantage, and you do this by minimising or reducing weaknesses and by using, fine-tuning and developing strengths. Many people waste a lot of time concentrating on weaknesses but they are only part of the picture. The key is to play to your strengths which means know your weaknesses and minimise them, but focus on and hone your strengths.

The Australian Women’s Weekly taught me that you can’t play to your strengths unless you know what they are. Yesterday, using the me2 Diagnostic, our team gained a clearer and more focused idea of how to do that. And it gave us a reassuring sense of understanding and self-confidence.

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

Related Posts:

How to Spot an Original Thinker

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

How to Spot an Original Thinker

Saturday, September 10th, 2011

Original thinkers who drive innovation, adaptability and problem solving are highly valuable and sought-after, so if organisations were able to identify and encourage original thinkers they would have a huge advantage in the marketplace.

Can you spot an original thinker? Dr Mark Batey of Manchester University’s Manchester Business School believes you can.

In a recently produced MBS video interview, Original Thinkers, Dr Mark Batey, a world-leading psychology of creativity researcher, outlines the four dimensions he believes make up an original thinker and that organisations can look out for to identify original thinking in their current or potential employees:

Ideas generation

Original thinkers are highly fluent, which means they produce lots of ideas. Even though sometimes their ideas might not be practical, and it might be hard for other people to see how these solutions might be used, the key is the volume of ideas they are able to produce.

As well as the number of ideas they produce, original thinkers tend to produce different or unusual ideas.

In their approach to thinking, original thinkers often like to incubate, or let their thoughts percolate for while. This period will often be followed by a “eureka” experience, what Dr. Batey calls “Illuminative Moments”.

Personality traits

Original thinkers are inclined to be very curious. They ask lots of questions, and want to know how things work the way they do, and why.

The other personality trait that stands out in original thinkers is that they are comfortable with a high level of ambiguity and uncertainty. Original thinkers tend not to see things in black and white, and are quite happy with contradiction, competing evidence and shades of grey.

Motivation

Original thinkers tend to be motivated intrinsically. This means that they have a strong drive that comes from within them. They will be very self-motivated.

In addition, Dr. Batey believes these people are quite competitive, and they will quite likely want to “beat” other people with their ideas.  Although they may work well in a collaborative team environment and be willing to share their ideas with colleagues, they will want the team to do better than it’s competitors.

Confidence

Original thinkers tend to be very confident about their ideas. This applies to having ideas, believing in the quality of their ideas, sharing them, and being able to confidently implement them.

 

In September 2009, Olivier Serrat wrote in a paper for the Asian Development Bank, “Creativity plays a critical role in the innovation process, and innovation that markets value is a creator and sustainer of change. In organisations, stimulants and obstacles to creativity drive or impede enterprise.”

The ability to identify original thinkers would clearly provide huge advantages to organisations faced with the fast changing pace of a developing national and world economy.

As Mark Batey says, “It’s not just being an original thinker, it’s being an original applier as well”.

Watch Video: Original Thinkers: Dr. Mark Batey

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

Related Posts:

The Creativity Imperative

King of the Manning River: Creativity & Problem Solving in the Workplace

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

Psychopaths at Work

Tuesday, August 30th, 2011

For all our recruitment tests and practices in HR, the problem of psychopaths in the workplace remains a problem that’s hard to solve.

Everyone has worked with a psychopath. I’m a lay-person, so I use the term in it’s popular sense, but I’m on their case. Sometimes they are the obvious bullies in the office, sometimes they are your boss, and sometimes they are someone not apparently in charge, but who has everyone running around after them and who manipulates and wreaks havoc on the whole group by subtle disempowerment.

I’ve known a few. The first one was my boss, and he nearly destroyed my health and my career.

Sometimes, psychopaths are so effective at getting their way and destroying everyone around them, that the only way you can detect them is by noticing the destruction around them. Like a Black Hole in the universe, which you can only detect from the glow around it as light gets sucked in, you can tell if there’s an office psychopath around because everything in the office will be going wrong somehow: team spirit will be low, team work and cooperation will have disintegrated, group optimism and company or department vision will have disappeared, everyone will be tense and guarded and resentful, and nobody will really know why. And most likely, the psychopath will be undetected, and worse, they might be the only person that everyone thinks they can trust.

It’s scary.

I’ve been reading the website of one of the more recent psychopaths in my life. Having totally destroyed the morale of the people he worked with, having repeatedly covered up monthly losses by making charismatic and extravagant promises to the people above him and blaming other people, having (in this day and age!) indulged in outrageous and blatant sexist, harassing and upsetting behaviour with his junior staff, having offended clients with his use of bad language and other inappropriate and crass behaviours, he is now the CEO of a company.

I can see how he got there. He got there through deceit, using other people and destroying lives, reputations and health.

His website looks pretty good. In fact, I recognize some of my own words and ideas there. According to his bio, at the company where he used to work, and where he was finally let go because they just couldn’t afford the losses he kept making, he now claims he made huge profits. Not only that, but the bio is misleadingly worded to give the impression he was much higher in the organization than he actually was. From the bio, you get the impression this guy was actually in charge of the whole Australasian operation. You’d think his former employer would make him change it. The website shows he’s even got some of his ex-victims working for him. How does he get away with it? Because it’s the way psychopaths work, that’s how.

Psychopaths have a way of charming people. Psychopaths tell us what they think we want to hear. Psychopaths have a sense of over-entitlement. They manipulate us and destroy our reputations behind our backs. They divide and rule.

The most powerful weapon a psychopath has though, is their total lack of shame, and this is what makes them different from everyone else. The rest of us care what other people think of us, most of us want to genuinely cooperate, and most of us would be embarrassed if we behaved outrageously in public. Not the psychopath. Because of this, they are able to lie and cheat to great effect.

In tandem with their lack of shame is their other secret weapon: they are really great actors. Though they have no remorse, they can pretend. They are very good at mimicking normal (and even empathetic) human behaviour. They don’t feel it, but they copy it. They are very convincing and can be very charming. While if you stand up to a psychopath they’ll eventually yell, scream and in extreme cases even kill you, they don’t usually need to because they’re so adept at manipulating through charming deceit.

The psych tests we apply in HR to job candidates and staff development are not clinical tools and should not be. They won’t pick up a psychopath. In any event, psychopathy, or sociopathy as it’s now called, is a Personality Disorder, not a mental illness as such, and is extremely hard to detect even in a clinical setting (they’re charming right, and they even know what a clinician wants to hear).

If you gave an Emotional Intelligence test to a psychopath, they’d probably blitz it. Some psychologists even argue that giving EI information to a psychopath is like giving them a loaded gun. It gives them more ammunition to use against the rest of us by teaching them how to be even more charming and apparently agreeable.

So what can you do about an office psychopath? Start to look for the human and organizational fall-out around them. And don’t kid yourself that you are immune to their charm and stories.

The only way to slay a psychopath is with rationality. Insist on evidence and measurable outcomes, not their promises and stories. If everything seems to be awry in your team, and you don’t know why, then you’ve most likely got a psychopath in your midst.

Lynette Jensen

Lynette Jensen is a director and co-founder of Genesys Australia and is committed to helping people achieve work-life balance through good job fit. In addition to contributing to this blog, she also writes regularly for HR Daily Community and Dynamic Business Magazine. Her articles have been re-published in India & the United Kingdom.

Please click on heading to leave a comment. More posts below.

* This is a personal view and does not necessarily represent the opinion, belief or policy of the company. This is a lay-person’s view and the example in this post should not be construed to be a real person, and examples of behaviour cited here are illustrations of typical behaviour patterns. More posts below.

Related posts:

Murder in the Village: Team-work & Community

Leadership & Good Manners

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

Genesis Means Create: The Creativity & Innovation Imperative

Sunday, August 7th, 2011

The word “genesis” means create or come into being. Creating things is what human beings can’t help but do. We are driven to it.

Creativity is at the heart of what it means to be human. Creativity informs everything we do and as a species it’s our overwhelming imperative. We invent, produce, have ideas and think of solutions. And never stop.

Everything we do is based on our essential creativity and nothing would happen if we had no creativity.

In the modern world of business and organizations, innovation and adaptability are both highly praised and greatly desired. Especially in uncertain economic and fast changing times, the need for innovation and adaptability is becoming one of our highest priorities, because if we have access to and control of these then we can adapt quickly, stay afloat or ahead of the game and be ready for all challenges.

Creativity is the raw material of innovation. Innovation is simply creativity put into action. Creativity is necessary not only for innovation but also for critical thinking, problem solving, leadership, teamwork and almost every area of life we most highly value.

In business and the workplace, creativity is the most powerful tool an individual or organization can have and across the world there is a growing recognition that we must muster our individual and collective creativity and learn to innovate or perish. An IBM poll of 1,500 CEOs cited in the Newsweek article, The Creativity Crisis in July 2010, identified creativity as the number 1 “leadership compentency” of the future.

If we want to be lean and mean, if we want to continue to find successful and elegant solutions, if we want to continue and increase technological development, if we want to make good decisions and think clearly and well, if we want to re-define and re-invent the way we use natural resources, if we want to feed the world’s expanding population, then we need to recognise and apply our creativity as expediently, intentionally and intelligently as we can.

There is no more time to play silly games with our creativity: no more time to pretend that it only belongs in the arts, that it is not rational or scientific, that it’s what other people have and not us. Creativity has to be recognized, embraced and applied universally and well.

The organisations and individuals who have recognized this are already ahead of the game. There is nothing tricky or mysterious about creativity. It’s what’s inside us all.

We can all generate more good ideas and good decisions that invent the future.

Lynette Jensen

Please click on the heading above to leave a comment or to share.

NB: We are an independent workplace psychology practice. All views expressed here are our own and are the opinions of Stephen Kohl & his associates, which do not necessarily reflect those of the publisher and developer of GeneSys assessments, Psytech International.

More Cheating on Psych Tests

Saturday, June 11th, 2011

There has been an interesting discussion lately on a Psychometrics Linked In Group. The discussion was begun by Prue Laurence, Director at Psylutions, a workplace psychology consultancy in Melbourne where they are currently conducting a survey about cheating in workplace psychometric tests and people’s attitudes to psych testing.

Cheating on psych tests is a subject that comes up a lot, and I have fairly recently written about it myself.

In general, I would say that there’s very little point in even attempting to cheat, not because I make a moral judgement, but because potential employees just don’t know what an employer might be looking for. There’s a common perception that every employer is looking for extravert personalities, and put simply, that’s just wrong. There’s also a perception that extraverts are somehow “better” than introverts and that’s just silly. (For an explanation, please read my previous post, link above).

But Prue’s call for subjects to do her survey has engendered a discussion that has begun to develop the idea of cheating in a much deeper way, and to consider the phenomenon of psych tests and the way they can be used and abused from a different perspective.

One of the commenters, a UK Director of a Human Resources and Business consultancy, related the story of a group of young graduates gathering together to complete online unsupervised ability tests for their friends. He says, “…There seems to be no shame in this (they see it) as a fair way of outwitting the tedious, repetitious and time-consuming automated selection processes so many businesses put in the way of bright graduates applying for jobs.”

I think this is really sad. Psychometric tests, or any other form of employee selection should never be used to get in the way of anyone applying for jobs, or getting them. All our staff selection processes, including psych tests, should be used to get the clearest picture possible of not only who will be the best person for the job, but also whether the job is the best fit for the applicant. It’s a two-way street, and all our selection processes should be applied well, carefully and humanely, in order to achieve the best decision possible, and the best outcome for everyone.

The idea of a conveyor belt, one-size-fits-all, psychometric testing (most especially ability testing!) also really concerns me. You would hope that ability tests would be carefully conducted, and the idea that we are becoming a society where we are so concerned with churning through processes for expedience, rather than doing things well and carefully, is frankly repugnant. If tests are conducted coldly and blithely, then can we be surprised that people might treat them blithely? Psych tests most certainly can be used for screening, but that doesn’t mean we should forget that candidates are people, or that we should do it cruelly, coldly, or cynically.

But another comment in the discussion is even more concerning. The Director of a Leadership and Human Resources and Development consultancy in the USA says, “Have you ever applied for a job online lately? … No feedback, no contact, no personal touch … No real opportunity to tell your story…”.

Further, he says that he has built and used tests for many years, but finds himself “…embarrassed by what passes for professional practice these days” And tellingly, he says, “ We say people are our most valuable resource but then treat them like cattle being led to the slaughter.”

I say it’s a call to arms! It doesn’t have to be this way, and shouldn’t be.

All of us who are involved in Human Resources, staff selection and development, recruiting, and test development and delivery need to be constantly aware that we are in the business of dealing with people’s lives. If we don’t treat people well and fairly, then we can’t expect them to treat our processes well and fairly.

You don’t need to cheat on psych tests. Lets make sure we deliver psych tests and our other processes so well, that we’re not cheating on candidates.

For all of us, our job and work life is one of the most important things we have in life. We need to keep remembering that.

Lynette Jensen

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* This is a personal view and does not necessarily represent the opinion, belief or policy of the company. More posts below.

 

More “Style” Than Substance

Monday, January 3rd, 2011

 

A quick google search reveals all kinds of over-simplified and so called “psychometric” charts and graphics and tools, that have been deliberately, and I think cynically, designed to appeal to our human desire for colour and simplicity. Among these, you’ll find sea and water references of various kinds, circles, boats and other simplistic contrivances aimed at making the product look attractive and easy to use and understand.

This is partly natural, and as someone who comes from a long line of graphic artists, and who used to be a high school teacher, I know the importance of making things look attractive and understandable. But as an ex-school teacher, I also know the harm that can be done to genuine understanding by over-simplifying: you can patronize your audience, and thereby lose their trust and attention, and you can completely lose the meaning of what you are trying to convey.

Any textbook or advertising writer will tell you how difficult it is to sum up meaning and information succinctly and accurately, while at the same time making it easy to understand and quickly grasp. That’s why experts have to do it!

I’ve written in a previous post Keep Psychometric Assessment Scientific about how much I hate the over-simplification, and the misunderstanding this can lead to, in many of the less credible (and they’ll all tell you they’re credible!) “psychometric” products that are available. It’s one of my favourite soap-box topics.

As our shocked graphic artist said when I showed him the material of another (and surprisingly popular) psychometric tool, “The workplace is not kindergarten!”.

The workplace is not kindergarten, but I can easily understand that everyone is keen to solve a problem in the quickest, most straightforward way, and it’s this general desire that the designers of the kindergarten-style psychometric tools are tapping into. Just as in meetings, where we expect reports and presentations to look attractive and readable, too much glitz or “bells and whistles” will distract from the underlying subject matter, and undermine our confidence in its credibility. Good communication requires a balance between presentation and meaning.

All of this is not to say that psychometrics should not be easy to use. While we are a psychometric provider with good academic credentials and connections, we are also totally committed to making psychometrics easy to understand and use in the workplace. However, we would never patronize anyone with over simplified, overly bright kindergarten charts and graphics, and I’m sure most of our clients would be insulted if we did.

While all presentation should be attractive, clear and easy to understand and interpret, I’d suggest that psychometric tools that are deliberately designed to allure, rather than clearly represent underlying scientific theory, probably have more “style” (if you can call it that) than substance.

I’m highly suspicious of, and offended by, psychometric tools dressed up likeThomas the Tank Engine. As a prospective target audience member, it makes me ask, why would their publishers do it if not to trick me, and what are they hiding, or providing, for that matter? Why wouldn’t they have more respect for me?

And ultimately, how could I trust their product?

Lynette Jensen

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* This is a personal view and does not necessarily represent the opinion, belief or policy of the company. More posts below.